Forces, Tensions, Harmonies: A Fireside Chat with Greiman, Johnston and Yu

As part of the Exhibition events, former students of Armin Hofmann share his influence on their work related to color in each of their practices. Transmedia designer and AIGA Medalist April Greiman, graphic designer Simon Johnston, and media designer Garson Yu will separately present their projects—color in architecture, graphic design and media and motion—and end with an informal discussion and audience Q&A.

Forces, Tensions, Harmonies
A Fireside Chat with Greiman, Johnston and Yu
Sunday January 19, 2014
3:30 pm – 6:00 pm

A+D and AIGA members $10
Non-members $15

Casual reception and viewing of exhibition at 3:30 pm
Presentations by Johnston/Greiman/Yu at 4:30 pm
Fireside Chat and Q&A at 5:30 pm

Purchase tickets here:

April Greiman
April Greiman is a transmedia designer, artist and educator. Greiman’s most widely reproduced design was the commemorative stamp for the 19th Amendment, women’s voting rights, commissioned by the US Postal Service in 1995; her largest commission to date was an 8,200 sq. ft wall mural, a public art commission, Hand Holding a Bowl of Rice, installed in 2006 in a metro station project at Wilshire and Vermont in Los Angeles. Working with architects and private clients as a colorist for over 25 years, a recent project or two are the color and materials palettes for Madame Tussauds, Hollywood Boulevard, and the Pacoima Neighborhood City Hall. Among her many awards are the American Institute of Graphic Arts Gold Medal, and the Chrysler Award for Innovation, both in 1998. April is a former Director of the Visual Communications Program at California Institute of the Arts and faculty of Woodbury University School of Architecture. Greiman is a hotelier, ( along with architect, Michael Rotondi, a project that provides not only some hot mineral water opportunities, stunning views of the Coachella Valley, but a good deal of levity and much needed diversion.

Simon Johnston
Born in Leamington Spa, England, Simon Johnston was educated at Bath Academy of Art in England and the School of Applied Arts in Basel, Switzerland, studying with Armin Hofmann and Wolfgang Weingart. In 1984 he founded the design studio 8vo with Mark Holt and Hamish Muir, with whom he edited and published Octavo journal of typography. Relocating to California in 1989, he now runs Simon Johnston Design, working primarily in book design for museums and cultural institutions, including the Whitney Museum of American Art, Yale University Press, David Zwirner Gallery, Steidl Publishers, Gagosian Gallery and Marian Goodman Gallery, amongst others.
He has lectured widely in the USA, England, Germany and Taiwan. An exhibition of his work was shown at University of California, Davis in 2009. Simon Johnston is currently Professor and Director of Print Design in the Graphic Design Department at Art Center College of Design in Pasadena. For more information, see

Garson Yu
Garson Yu is Founder and Creative Director of yU+co., a digital media design and production company located in Hollywood. Since 1998, yU+co has created over 200 film title sequences, establishing Garson Yu as one of the industry’s leading motion graphics designers. In 2006, Yu opened yU+co[lab], a division in Hong Kong specializing in new media, interactive and experiential design. A native of Hong Kong, Garson holds an MFA in Graphic Design from the Yale School of Art. Having won numerous industry awards and critical acclaim, he lectures frequently at design conferences and universities around the globe and has been featured in various design publications. Garson is a member of the Alliance Graphique Internationale, Switzerland.



By AIGA Los Angeles
Published January 9, 2014
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