Women in Leadership

Women make up 70 percent of students in design programs and 61 percent of working designers, so why do they make up only 11 percent of Creative Directors? Why does it remain a challenge for women to secure leadership positions in the creative industry?

Join AIGA Los Angeles for an evening with some current design leaders to address issues facing professional women today. Hear how they have challenged stereotypes, negotiated their potential, and faced the realities of being successful in a male dominated industry. This night is sure to be filled with engaging stories, challenging conversations, tips to improve leadership skills and professional relationships within and beyond the design industry.

7:00 PM – Mix & Mingle
7:30 PM – Panel Discussion
9:00 PM – Q&A
9:30 PM – After Party at Mrs. Fish

Ticket Pricing
Early Bird Pre-registration (Ends September 8):
$25 Supporter Members and above
$30 Contributor Members
$35 Non-Members

Regular Pre-registration
$30 Supporter Members and above
$35 Contributor Members
$40 Non-Members

No tickets will be sold at the door for this event.

Our Moderator
Louise Sandhaus is a graphic designer and graphic design educator. She was previously the Director of the Graphic Design Program at California Institute of the Arts (CalArts) where she is currently faculty. She recently published a book called California graphic design, Earthquakes, Mudslides, Fires and Riots: California and Graphic Design 1936–1986.

Our Panelists
Su Mathews Hale is a senior partner in design at Lippincott’s New York office, where she works on global projects that span brand creation, experience, and identity development. She is co-founder of the AIGA Women’s Leadership Initiative and the current President of AIGA.

Zelda Harrison runs Zeldesign, a consultancy in Marketing and Design with over 15 years of experience in the US, Europe, South Africa, APAC, and EMEA regions. An advocate for best management practices among creatives, Zelda created AIGA Los Angeles’ BusinessMatters series. Zelda also works with ico-D, a global network of communication professionals, participating in collaborative projects, exhibitions, and conferences.

Jessica Hische splits her time working in San Francisco and Brooklyn as a lettering artist, illustrator, author, and self-described “avid internetter.” She is actively involved in the design, illustration, and type communities, having served on the Type Directors Club board from 2012 to 2015 and hosting lettering workshops and events in San Francisco.

Parking & Transportation
Street parking and paid lots available nearby. For public transportation visit metro.net for schedules.

After Party
After the panel discussion, keep the conversations going with us at:
Mrs. Fish
448 South Hill Street
Los Angeles, CA 90013


Our Sponsors


Social Media

About the AIGA Women’s Leadership Initiative
The AIGA Women’s Leadership Initiative (WLI) is committed to empowering women in design and advancing the vital discourse on issues facing professional women today without generalizing or segregating women designers. For more information, visit: aiga.org/womens-leadership

Please consider joining AIGA to support our programs and initiatives.

Requests for cancellation refunds may be granted only up to 24 hours before the event starts.


Event artwork courtesy of Clever Creative

When & Where
Wed, Sep 16, 2015 7:00 PM - 10:00 PM PDT
Rhubarb Studios
633 West 5th Street, #1400
Los Angeles, CA 90071