Getting Down To Business, Course 3: Contagious Selling

This event has been postponed until further notice.

Let’s face it, most people hate to sell. Our third session will demonstrate In With The New, a proven approach to sales, which when used methodically will consistently increase new business. We’ll explore the process of focused selling, as well “Top of Mind Positioning,” based on Errol’s research on this subject over the past 40 years.


This event has been postponed until further notice.


7:00 PM – Network
7:30 PM – Session Begins
9:00 PM – Q&A
9:30 PM – End

Ticket Pricing
$125 AIGA Members
$245 Non-Members

Sign up for AIGA membership at the event and receive member pricing at the door.

Requests for cancellation refunds may be granted only up to 24 hours before the event starts.

Parking & Transportation
There is plenty of street parking or you may park for free in the shopping center directly across the street. For public transportation visit for schedules.

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About Errol Gerson

Errol GersonFor the past 45 years, Errol Gerson has taught Business Management, Entrepreneurship, and Leadership at Art Center College of Design. In 1978, Errol co-founded a Business Management/CPA firm, growing the company to a staff of 120 people with offices in four cities. The firm represented designers, photographers, illustrators, architects with a large music division representing mega-touring bands.

He is a featured speaker at colleges and universities, conferences and symposiums, and consults with companies worldwide on strategic management and marketing planning. Errol has been a member and supporter of AIGA for many years and has served as AIGA LA chapter treasurer. He is writing a book entitled “Everything You Need to Know in Life Was Taught to You By Your Grandmother,” a collection of aphorisms collected from all over the world.


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When & Where
Wed, Nov 9, 2016 5:35 PM - 6:05 PM PST
Village Workspaces (Westside Towers)
11845 W. Olympic Blvd. #1100w
Los Angeles, CA 90066