In this workshop, we’ll focus on applying sketching principles to improve user experience design and develop visual insights to create innovative solutions for customers, clients, and companies. You will learn the basics of UX sketching through personas, grasp best practices for UI sketching, and leave the workshop with an ideal set of sketch tools, templates and how to put them to use.
Be a part of the action as three local businesses compete for fame and glory and present their websites in front of an expert panel of judges and a live studio audience (hint: you). It’s part entertainment, part education—unfiltered, uncut and uncensored. The last contestant standing will win a private consultation with the judges. Stick around after the show to put in your two cents over a cocktail conjured up by the magician bartender (seriously).
The world’s most powerful brands are no longer being developed on a 30th floor highrise on Madison Avenue.
Now, businesses are learning how to practice brand innovation by bringing the rigor of experimentation, measurement and validation to the marketing black box of branding using a unique mix of technology and human insight. Come and learn how to practice brand innovation by bringing the rigor of experimentation, measurement and validation to the marketing black box of branding.